3 Tips to Help Home Inspectors Grow Their Business

Get a Website

The internet plays a major role in our everyday lives and home inspectors must have an online presence. When today’s consumers need something done, they go straight to Google and look at the first few results. Being in this business without a web site is like going to an inspection without a flash light. You’re missing something crucial! Buying a domain name and creating a simple website is easier than you think. Hosting companies such as GoDaddy, Network Solutions, and HostGator all offer domains and easy to customize templates that make building a website simple. It is almost as easy as typing a Word document. With GoDaddy for example, you can buy a domain name for just $12 and then pay a small monthly fee of $5 for them to host it. If an inspector is too busy or not comfortable with computers, there are many companies that specialize in creating websites for businesses.

Every website should have contact information, information about the inspector, the services they provide, a sample inspection report, and any relevant information about the business. It is important to have a quality website with good content so that the site will have a good ranking with search engines. To do this, inspectors should take time to add quality content to their site. Writing informative articles about home inspections, as well as including photos and videos is a great place to start. A home inspector should also use search engine optimization (SEO) tools to increase the visibility of the website with search engines. It is important to focus on keywords and phrases, such as your city and home inspection or home inspector. The term “home inspection” is so broad, an inspector is better off focusing their efforts on ranking high for the city or area where they conduct home inspections. For example, a home inspector in Cincinnati would have more success ranking higher for the term “Cincinnati home inspection” or a smaller town within Cincinnati such as Fairfield of Finneytown then they would “home inspection”.

Get Involved With Social Media

There are many social media outlets, but the main sites are Facebook, Twitter, LinkedIn, and YouTube. These sites are great for personal use, but also provide an incredible opportunity to connect with current and future clients. Many well-known companies are using social media today because they see the value in it. It provides them with the ability to be in constant contact with their clients. Social media is becoming so popular, that businesses can no longer afford not to be involved. If they don’t jump on board, they are going to be left behind by their competition. The best thing about all of the sites mentioned here is that they are all free to join.

Create Professional Reports

Professional looking reports created with home inspection software can separate a home inspector from their competition and lead to new referrals. Home inspection reports are passed around by potential home buyers, realtors, and past customers with each report having the inspector’s name and company right on the cover. It is important that the report leaves a great impression on whoever sees it because that can lead to a referral for the inspector. A year or two after the home inspection, the report itself may be all the client has or remembers from the inspection. This is why a professional looking report is so valuable to a home inspector.

The above three suggestions are a great way for a home inspector to grow their business. A company website that provides quality content is crucial in today’s world and a must for any business. Once the website is up and running, inspectors need to join the social media phenomenon. Social media provides a great opportunity to connect with customers for free. Lastly, an inspector should not underestimate the importance of a professional looking report. An inspection report is a direct reflection of the inspector and can be a great tool to gain referrals. If a home inspector takes advantage of these opportunities, they will put themselves in a position to grow their business and ultimately making more money.

5 Ways a Home Inspector Can Continue Their Education

It is important for a home inspector to continue their education so that they can become the best inspector possible. Below are five ways home inspectors can continue their education to improve themselves and their companies.

Attend Conferences and Seminars

Attending conferences and seminars is a great way for a home inspector to increase their knowledge about the home inspection industry. Speakers will cover a variety of topics that allow the home inspector to learn the latest news and techniques in home inspection. This will allow them to stay ahead of the curve and be prepared for anything they may see on an inspection. Conferences also give inspectors the opportunity to visit with different product vendors related to home inspections. Here, they can learn about the latest technology, advancements in home inspection software, and what’s new in the industry.

Connect/Network with other Home Inspectors

A great way to connect and network with industry contacts is to join an association. There are many benefits to joining an association, including educational resources, monthly news, online forums, discounts, and much more. Online forums allow home inspectors to bounce ideas and questions off of each other, making it a great place to learn. Inspectors can also connect and network at conferences, seminars, and association meetings.

Attend Classes/Training Related to Home Inspections

To continue their education, a home inspector should consider attending additional classes and training. There are several training courses available for new and veteran inspectors. These continuing education courses include marketing and business courses, such as online advertising, selling, and client relationship building. Learning these aspects of the business is critical for making their company a success. Technical classes are also offered, such as what to look for when inspecting roofs, electrical components, and plumbing. These types of classes help an inspector avoid potential issues and cover themselves from liability. For an inspector who is looking to diversify themselves, there are also specialty courses available. Some of these courses include mold, radon, and termite testing, among others. Attending continuing education classes is a great way to stay educated, as well as, give the inspector the ability to offer additional services to their client.

Take Additional Courses, Not Necessarily Related to Home Inspections

Classes that do not directly relate to home inspections are often overlooked by inspectors. Some of these courses include report writing, communication skills, business practices, and legal issues. Inspectors who decide to continue their education with classes like these can really separate themselves from other inspectors who lack this kind of training and knowledge. Even though these types of classes aren’t directly related to home inspections, they can help a home inspector improve the quality of their service.

Job Shadowing

New and veteran inspectors can both benefit from shadowing another professional while on a job. New inspectors can gain a great deal of knowledge and useful information by shadowing veteran inspectors. If they can find someone who is willing to show them the ropes, this is a great first step for inspectors looking to break into the industry. Veteran inspectors can benefit from shadowing professional contractors on repair or maintenance jobs. Gaining additional knowledge that can be used on the job will help them become a better inspector.

Continuously trying to learn and improve yourself is a must in any business. In order to run a successful home inspection business, the inspector needs to be the best inspector possible. Continuing to learn will not only benefit them and their business, it will also benefit their client.

The Best Online Home Inspector Course Avenues

Home inspection is one field that does not require you to have a degree which is a good thing in these times of recession, where people are looking to save money on education and degrees that are costly and long. But most importantly, home inspection is a profession that is widely respected. Moreover, it is deemed as something that is professional and career oriented.

There are various avenues where you can get home inspector course education. As home inspection is a technical field, its education is not widely available, though many colleges and institutes offer this education. A typical course runs for only a few months as compared to a whole degree. The home inspector course provides you with the basics of home inspection. These basics or the foundation courses help you to become more aware of the field of home inspection.

The first place where you can look for a home inspector course is online. There are various online technical colleges which are now offering short courses on inspection of homes. These courses are quite exhaustive and offer you a broad based curriculum. Many people believe that home inspection is rather an all out practical job, where you would be getting your hands dirty during home inspections.

On the contrary, this is certainly not the case; inspection of home is very technical job which requires the experience and expertise of the home inspectors in order to spot the problems in houses which are not detectable to home owners.

So, after you have completed the online education, you must get some sort of practical experience. This experience can be gained by going to the various home inspections technical colleges which not only offer home inspector course, but also apprenticeships that would give you the most needed experience.

Once you are done with the courses whether online or at college, you would have sufficient knowledge to handle new and old home problems that most of the home owners face. You would be able to make preemptive measures on how to solve problems such as water seepage, asbestos, heating and flooring.

These are the basics in any house and it would require an experienced home inspector to identify these problems. When you are involved in acquiring home inspector education, you will also be taught some real estate dealings and determining the prices of the homes that have certain problems. A career of home inspector is certainly very much in demand and would always be, as people buy and sell homes all the time.

Anyone, who is thinking about becoming a home inspector, must get all the information about this field; this is certainly not your common office job. It also has a fair amount of practical and traveling work that is part of the job. Many inspectors travel to different homes for inspections. Some inspectors have their teams to carry out the inspection. All in all, it depends on the individual on how he or she handles a particular home inspection job.